top of page

This no-nonsense guide to dealing with journalists will enable you to feel comfortable delivering your message in any media interview. Former BBC senior newsman Neil Everton shows you how to deliver powerful, credible messages, how to handle tough questions, how to stay on topic and how to handle a crisis. Includes sections on refining a message, working with soundbites, handling difficult and aggressive questions, and crisis communications.

Media Mastery

    bottom of page